DAGZ WORLD : Coca-Cola Red Neon Historical Dates.
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    • Last update : 7 March 1999.
    JANUARY
    71922 New advertising slogan"Thirst knows no season" is introduced and appears in The Saturday Evening Post.
    221979 Coca-Cola re-enters China for the first time since 1949
    291892 The Coca-Cola Company is incorporated.
    311893 First trademark registration for Coca-Cola in the U.S.
    FEBRUARY
    41982 "Coke is it!" advertising campaign is introduced.
    81943 Morton Downey appears on radio for Coca-Cola.
    161924 "Refresh Yourself" advetising campaign is launched and appears in The Saturday Evening Post.
    191985 Cherry Coke is introduced.
    MARCH
    71914 Coca-Cola Bottler's Association formed.
    91923 Six-bottle carton introduced in New Orleans, La.
    131930 The Coca-Cola Export Corporation formed to promote sales outside the U.S.
    APRIL
    231985 The Formula for Coca-Cola is changed and introduced to the maketplace as New Coke.
    281923 Robert W. Woodruff elected president of the Coca-Cola Company.
    291953 The TV debut of Coke Time with Eddie Fisher.
    MAY
    11893 The first appearance of Coca-Cola at a World's Fair - the Columbian Exposition in Chicago, Illinois.
    81886 John S. Pemberton cooked up the first batch of syrup for his new tonic in a brass kettle in the backyard of 107 Marietta Street.
    81886 Coca- Cola first sold at Jacob's Pharmacy, Atlanta, Georgia.
    111976 "Coke adds life to ...." advertising campaign airs on national television for the first time.
    271933 First automatic fountain dispenser used at Chicago World's Fair.
    291886 The first advertisement for Coca-Cola appears in the Atlanta Daily Journal. It was a simple ad with "Coca-Cola" printed in plain type instead of script. Of course this was before Coke was carbonated - no fizz.
    291886
    Coca-Cola, Delicious ! Refreshing ! Exhilarating ! Invigorating !
    The New and Popular Soda Fountain Drink,
    containing the properties of the wonderful coca plant and the famous cola nuts.
    For sale by Willis Venable and Nunnally & Rawsom.
    JUNE
    101951 The Mario Lanza Show Debuts an radio sponsored by Coca-Cola.
    131979 "Have a Coke and a smile" advertising campaign debuts.
    281887 Inventor John S. Pemberton registers a patent for "Coca-Cola Syrup & Extract".
    291943 General Dwight Eisenhower requests 10 portable bottling plants to quench the thirst of American troops.
    JULY
    91982 Diet Coke Launched in New York, New York.
    101985 By popular demand , the original formula (?) returns to the marketplace as Coca-Cola Classic.
    281928 Coca-Cola makes its first appearance at the Olympic Games in Amsterdam.
    311985 Astronauts drink Coca-Cola aboard Challenger space shuttle - It is the first soft drink to be consumed in space.
    AUGUST
    141945 Coke registered as a trademark.
    161888 John S. Pemberton dies two years after inventing Coca-Cola.
    301888 Asa G. Candler acquired majority interest in The Coca-Cola Company.
    SEPTEMBER
    101937 The Song Shop radio program with Kitty Carlisle debuts.
    131919 The Coca-Cola Company is sold for $25 million, at that time the largest financial transaction made in the South.
    211961 The plastic carton is introduced in Enid, Oklahoma.
    OCTOBER /STRONG>
    21949 Edgar Bergen & Charlie McCarthy radio program for Coca-Cola debuts.
    141969 "It's the real thing" and the "Dynamic Ribbon Device" are introduced.
    301935 Band leader Ray Noble hosts Refreshment Time radio program.
    NOVEMBER
    141886 John G. Wilkes partakes heavily of bottled spirits.
    151886 John G. Wilkes awakes with a splitting headache and seeks relief from a nearby pharmacy.
    Since Coca-Cola was touted as, among other things, a cure for headaches, it wasn't surprising for someone wanting quick relief to try it.
    The soda fountain clerk, mistakedly, mixed Coca-Cola syrup with carbonated water. The fizzing result was pleasing to Mr Wilkes and brought relief to his pounding temples.
    Coca-Cola, as we know it today, was born.
    161915 The famous 6 1/2 Oz contour bottle is introduced.
    231950 The first television program sponsored by Coca-Cola airs- a Thanksgiving Day Special.
    DECEMBER
    11940 Andre Kostelanetz hosts Music That Refreshes radio program.
    61889 Robert W. Woodruff, future president of The Coca-Cola Company , is born on this day.
    131898 The first headquarters building for The Coca-Cola Company opened in Atlanta, Georgia.
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